Superchief Gallery is proud to announce the opening of the world’s first physical NFT gallery space. The grand opening for Superchief Gallery NFT will be held on Thursday, March 25th from 6 – 9pm in Union Square, NYC. As we all know, NFTs are getting… let’s call it a lot of press these days, to help further explain their new gallery, we asked Superchief’s Ed Zipco to speak about the new project.

Since we opened our first digital art gallery in Soho back in 2016, Superchief has held the belief that digital-native artwork was an essential art form to include as part of the larger art movement of our era.

We have had been running our version of a traditional art gallery space since 2012 and by 2016 we knew well that there wasn’t a clear way to monetize digital artwork. But we felt strongly that just because we couldn’t sell it at the present time, didn’t mean it should be kept apart from the art community at large. These are artists we feel are brilliant and exciting, and should be part of the cultural exchange. We continued to champion and push for the digital artists we love, getting them on giant digital billboards around the world and other fun stuff. But that wasn’t really a paycheck. For this artform, there was really only the chance for money and success via commercial projects. 

Photo Credit: Alex Schaefer / Superchief Gallery
Source: Juxtapoz Magazine (March 22, 2021)

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